Global Container Terminals

A Wayfinding System for Canada’s Largest Marine Terminal.

As the largest Canadian-owned terminal serving the world’s leading ocean carriers, Global Container Terminals plays a critical role linking Canada’s west coast to international trade at scale. After more than 50 years of expansion, its Vancouver terminal had become operationally complex but fragmented in how it was experienced and navigated. What was needed wasn’t just signage, but clarity, cohesion, and a stronger sense of arrival. A unified, multi-tiered wayfinding program was developed to support navigation across the site, prioritizing safety, accessibility, and legibility from entry through to the most technical zones, resulting in a scalable system that extended across all GCT terminals.

Art Direction
Design Development
Signage
Wayfinding
Pendo Photograph
Pendo Photograph
Pendo Photograph
Pendo Photograph

We worked closely with GCT from planning through execution, addressing the terminal’s operational complexities, spatial limitations, existing materials and structures, and seasonal weather impacts.

Pendo Photograph
Pendo Photograph
Pendo Photograph